What the Winter Olympics Teaches on Social Engagement during Events

The Olympic television viewing activity, recorded by Nielsen, finds people are online while global events are broadcasted. Marketers may find it lucrative to engage their user base on social media networks during event broadcasts. I engaged communities prior and during the Super Bowl with a client microsite and had fantastic results. You could see Neal

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The Power of Reconnection

Building one’s network is no easy task. I cannot stress this enough: you must love what you do in order to make that work. If you don’t, you really should have someone doing it for you. There are different ways of networking: some prefer pure online interactions, others like to meet in person at events, small group/one-on-one meetings – really a mix of all of these should get you the furthest toward your goals.

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