What the Winter Olympics Teaches on Social Engagement during Events

The Olympic television viewing activity, recorded by Nielsen, finds people are online while global events are broadcasted. Marketers may find it lucrative to engage their user base on social media networks during event broadcasts. I engaged communities prior and during the Super Bowl with a client microsite and had fantastic results.

You could see Neal interview some of the brightest minds on cyberspace including thought-leaders in social media marketing and search engine optimization on nealrodriguez.com where he offers his own social media and blog training program.